CTE: Marketing

First / Second Semester

• What is Advertising
• Advertising in Marketing
• Developing and Managing Advertising
• Selling
• Advertising in a Multicultural World
• Advertising Campaign

First Semester

• Professionalism and Ethics
• Introduction to Entrepreneurship and Franchising
• Four Functions of Business
• The Marketing Mix
• Management
• Marketing Mix / Pricing & Place
• Legal

Second Semester

• Finance
• Risk Management
• Business Plan Development

First / Second Semester

• Marketing Concepts – What is Marketing?
• Marketing Mix: Product, Place, Price, Promotion 
• Developing a Marketing Plan
• Unit 4
• Unit 5
• Unit 6
• Unit 7
• Unit 8
• Unit 9

First Semester

• Pre-Practicum
• Functions and Foundations of Marketing
• Math in Marketing
• Economics in Marketing
• Promotion & Advertising in Marketing

Second Semester

• Information Technology in Marketing
• Finance and Pricing
• Business Risks & Workplace Protection
• Customer Relations and Purchasing
• Careers in Marketing